My Video Contest Case Study “Awesome Adria Richards”

More on Video Contests as a form of customer engagement video

Back in November, I was researching screen capturing software programs.  I came across a YouTube Review by Adria Richards  and that was an eye opener.  Adria’s video was compelling and engaging.  This one video led me to an awesome online video resource trainer Adria Richards.  Instantly I became a fan of her work which delivers a wealth of tips and information that truly empowers people through technology. 

Adria just had a video contest to win a Laptop computer, a Dell Vostro V130 and guess who the winner was? 

Here are my takeaways. You need to provide valuable content on your videos to engage your audience. Promotional prizes and contest are great tools for initial attraction. Delivering consistent and quality material for your audience is a must and necessary for continued customer engagement and repeat viewership.

Now don’t get it twisted, I love winning my new laptop but learning from superstar trainers and speakers like Adria Richards is priceless.  I look forward to hearing her speak live and in-person.

More on Adria.  She is an organic technology trainer, consultant and speaker.  She has produced numerous online video tutorials.  Adria can execute and deliver training programs in several ways, webinar style, in-person, one-on-one remote training and recorded screencast tutorials to name a few styles. Checkout her websites and testimonial pages

http://butyoureagirl.com/

http://freshworkshops.com/

http://freshworkshops.com/contact/testimonials/

Content in King. Quality is Queen and keep your eyes “video” on the prize!

Doug Lehman has over 18 years of diversified background in sales, marketing and product training promotion. He has been fortunate to partner and work with many great companies and organizations effectively closing sales and presenting to enterprise accounts, small to medium sized businesses and the consumer market.
Doug Lehman
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Comments

  1. Doug,

    Thanks for the kind words! Video has been a huge boon for me in terms of becoming better public speaker and being able to reach a larger audience than through blogging or local networking.

    The power of video is that we can carry on the storytelling process.

    So glad you won! Congrats on the laptop!

  2. Adria thanks for the kind words and your awesome. I look forward to reading and seeing more of your work. You bring so value and I plan on attending some of your workshops and training sessions soon. The laptop will be a nice bonus which I need.

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