Digital Business Cards Go Paperless Great Networking Tools

No business card no problem. Let’s go digital, save a tree and leverage your brand contact information across multiple social networking sites and sharing platforms. I just started using Ingio, a digital business card application for smartphones and it’s awesome.

Here are some reasons why I love Inigo. Check out http://inigoapp.com/

  • Easy to set up on your Smartphone
  • Easy to share contact information socially, via text and email
  • You can create multiple cards on the fly
  • Replaces the cost of printing cards
  • Easy to manage contacts
  • Share video links etc. etc.

My product review spotlight In Lehman’s Terms

 

My video business case study.

What are your thoughts on digital business cards? I think that they can make an impact on all networking levels.

Visual Personal Branding (Resume) Resources for Sales Professionals

Visual Branding (Resume) Resources for Sales Professionals?

Are you a sales professional in transition? Are you underemployed at your current job? Creating and using an online portfolio may help build exposure and land the next opportunity. This is in addition to your own company website, bio page, sales blogs and other social networking sites like LinkedIn and Google Plus. It’s a must to have all your social networking sites updated and profiles completed.

Now creative marketers, designers, artists and digital savvy professionals get this but are Sales Professional utilizing online portfolios?

Here are a few free online resources for personal branding portfolios.

About.me

BrandYourself

Branded.me

VisualCV

I’ve been using Visual CV for almost 6 years and I like it. I also like the simplicity of about.me grouping all your social channels in one place. Both BrandYourself and Branded.me are new sites for me but I like what I see. These personal branding websites are simple to set up and share with your network.

Question to Consider

  • What are your thoughts on online portfolios and personal branding websites for sales professionals?
  • Do they provide social proof?
  • What are your thoughts on using video resumes or videos to engage with customers, candidates and potential employers?

Am I underemployed, looking for better opportunities and more clients? Speaking for myself, the simple answer is YES and building my personal brand, bringing value is paramount. Become a visual digital leader leveraging online social proof tools that resonate with your customers, clients, social peers and employers.

Here are a few of my online portfolio’s. To put it to you in Lehman’s Terms, these were easy to set up and share.

https://www.visualcv.com/douglaslehman Visual CV

http://doug-lehman.branded.me/ branded.me

 

Chill Puck A Social Business Story Leveraging Social Brand Advocacy

Chill Puck a Social Business Story leveraging social for brand advocacy.

I am a big fan or should I say advocate of companies that engage their customers and provide a great service or product offering.  My experience with Chill Puck meets this scenario.  Chill Puck has a dynamic product and they get social engagement.

As a social selling advocate, I like to connect with like-minded sales and marketing professionals.  Back in December,  I connected online with Jack Kosakowski, Social Sales Advisor for Chill Puck.  I became familiar with Jack and Chill Puck watching numerous video chats like the #Socialhangout reading blog posts,  updates and tweets.  We connected instantly on Twitter and LinkedIn etc.

My initial experience with Chill Puck was off to a great start.  Chill Puck sent me some samples and the rest is history.  I tested the product and liked the concept but more importantly, I loved how the team from Chill Puck interacts and engages with customers online socially.  Establishing social proof online, building and maintaining relationships and never leaving future advocates and customers behind.

 

So what is Cool about The Chill Puck.

  • Innovative product Design
  • Unlimited Market Potential “ People like cold refreshing drinks”
  • Customizable Logos – Specialty Advertising – Promotional Gifts
  • Social savvy Company. They Get Social and Experiential Marketing
  • Great Customer Support – Personal Brand Relationships
  • Supports Non-Profits, Charities and Fundraisers

I could write much more about The Chill Puck Experience but a video is good way to tell this business story, conceptualize, visualize and recognize a cool product socially.

In Lehman’s Terms Chill Puck is refreshing because they get social engagement and they have a really cool product. Checkout you their website at http://www.chillpuck.com for more details and follow them on social channels. A big thanks to Team Chill Puck, Curtis Peters and Nishan Pilibosian Founders and the Social Selling Advocate Jack Kosakowski for their support socially and keeping my drinks cold.  Follow Chill Puck on Twitter @TheChillPuck

2015 The Year For More Video Collaboration – Socially For Business

2015 The Year For More Video Collaboration – I Hope Socially For Business

What would you like to see more of this year when it comes to Social Business and Communication? I hope to see more visual marketing and video collaboration among social networks and video partnerships.

My 2015 Wish List is simple more video collaboration. More people are engaging on social networking sites and blogs. You can see the comments, posts and updates on multiple social channels for business. It could be LinkedIn comments, retweeted tweets, Google + 1, repins, likes, re-posts etc. 2015 should be year for business to share more video and engage their audience more socially.

What I hope to see.

  • More Videos for Social Business
  • More Video Hangouts and Video Chats
  • More Video Case Studies and Testimonials
  • More Video Cross Promotion between Social Channels
  • More Video eBooks
  • More Video Blogs

The next time you produce a video or do a Google Hangout, encourage interaction look for comments and respond socially just like you do on other social networking sites. Video is such an easily platform to share Let’s keep it Social with Video.

I plan to share more video content this year but more importantly I plan to engage with others on video more by sharing and commenting.

Here is an example of … Video Cross Promotion between Social Channels

 

Three Video Marketing Strategies for Social Selling Video Distribution

Three Video Marketing Strategies for Social Selling Video - Shared Media VSEO Video Collaboration

You just produced your video now what!  What can you do to market your video? Here are some “FREE” concepts and strategies for meeting your video marketing goals.

If your goal is to sell more products and services, educate and train your customers or simply build brand awareness, a video marketing strategy is helpful to achieve video marketing results.

How effective is a video without social distribution strategy? Video engagement starts with viewership and utilizing a social sharing platform. Simply put, putting the social in your video “Social Selling Video 101″ in Lehman’s Terms

Video Training – Promoting Your Sales Video Marketing Campaign

 

Three Video Marketing Strategies for Social Selling Video

Owned Media – Websites, Blogs, Community Newsletters
Shared Media – Social Networking Sites
Video Collaboration – Cross Channel Team Marketing

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* Remember before you start a video distribution strategy you must establish a solid pre-production video plan. What are your video goals? Who is the target audience? Are you delivering value for the viewer? Is your video watchable and sharable?

Video Marketing Tips for Authors and Writers To Sell More Books, Get Noticed, Get Hired and Stay Relevant

Video Marketing Training Tips for Authors and Writers To Sell More Books, Get Noticed, Get Hired and Stay Relevant.

 

What can authors and writers do to promote their book with video? I have put together a short video series on video marketing strategies for authors to meet the following goals and objectives.

  • Sell More Books Get Noticed
  • Get Hired leveraging video as your business calling card
  • Stay Relevant

Simply put video can help authors and writers build brand awareness and readership beyond the text print format. Tell your book’s story through video and be a digital leader with your epic content. Video Book promotion is good business today. If your objective is sell more books, get interviewed or obtain more speaking jobs, the use of social video well help.

Remember that relevancy has a deadline and leveraging a video marketing strategy with real-time marketing objectives will help support the author as a thought leader and subject matter expert.

This video training Playlist covers these topics and more.

http://bit.ly/AuthorVideosMarketingTips

Video Marketing Training Tips for Authors – Video Series Introduction (1/9)

Video Marketing Training Tips for Authors – Using Video Trailers (2/9)

Video Marketing Training Tips for Authors – Team Video Collaboration (3/9)

Video Marketing Training Tips for Authors – Visual Marketing Images and Pictures (4/9)

Video Marketing Training Tips for Authors – Repurposing Media Content (5/9)

Video Marketing Training Tips for Authors – Video Coverage for Events Book Signing (6/9)

Video Marketing Training Tips for Authors – Creating A Video Content Series (7/9)

Video Marketing Training Tips for Authors – Bonus Content Author Journey (8/9)

Video Marketing Training Tips for Authors – Video Marketing Series Recap (9/9)

 

* Special Resource

* I highly recommend getting a copy of “The Power of Visual Storytelling: How to Use Visuals, Videos and Social Media to Market Your Brand” by Ekaterina Walter and Jessica Gioglio. This is a tremendous resource book and yes I did a video book review for it

http://douglehman.com/visualstorytelling

The Power of Visual Storytelling Video Review

visPower

authorvideRecap

Leveraging Event Video Helps Sales Conferences Socially By Improving Visibility

 

What is the next best thing to being there at a live conference or event? The simple answer is video or even better live video. If you watch a sporting event you have a few options attend the event live, watch it on television or on demand. The event still gets viewership and brand exposure.

Nothing is better than networking at a live conference but in some cases you can’t attend the event due to travel, location, costs and schedule conflicts. Here is where Social Media “Social Channel News” comes into play.

In the past you had to wait for blog posts and article recaps, listen for interviews, follow the event twitter hashtag #SalesConference for updates etc. Video is the media channel that resonates best with me when monitoring an event. I want to see the experience and be told the digital story. The benefits for the viewer are obvious. Video can be more engaging and compelling than text.

 

What are the benefits of Video Coverage for event planners, program coordinators and conference directors?

  • Video Coverage improves the visibility and coverage of your event. Increase the size of your audience.
  • Video will support the shelf life of your event. Relevancy has a deadline and video can amplify and extend it.
  • More engagement and interaction with event attendees.

Video Strategies for Event Planners

  • Encourage your attendees to do video blogs, video interviews, video recaps
  • Offer a video contests for attendees. With Vine and Instagram, mobile video is easier than ever to produce and distribute content. Leverage your event attendees as your mobile video evangelists Simple social user generated content.
  • Set up a video Chat or Live Google Hangouts and take questions from a global audience. Live interactive video marketing
  • Offer a pay-per-view Video content plan.

What can conference event attendees do to make events more social?

Please continue to post and write great updates, share the experience. Focus on using your mobile device as content curator tool. More tweets, more pictures do some video! Tell and share the event story with visual marketing

We have the technology today to capture live events with greater impact. Let’s leverage “Social Channels” and “Video” to make this happen.

Obvious or Oblivious

It’s obvious that social video marketing can amplify and build brand awareness for conferences and events. Don’t be Oblivious to power and impact of event video marketing today.

Leveraging Video with LinkedIn Connections “Building Relationships Visually”

Connecting with LinkedIn Connections in 60 Seconds Doug Lehman 

Leveraging Video with LinkedIn Connections “Building Relationships Visually”

We all know LinkedIn is a powerful social networking tool especially for Business-to-Business Communication. LinkedIn has made it easy to share Visual Marketing Content on your profile. Here are some video strategies for engaging your ownLinkedIn Connections.

LinkedIn Connection Videos

LinkedIn Profile Page Welcome Video

Create a welcome page video thanking the reader for visiting your profile. The primary goal is to convey value for the reader and viewer. You are making an introduction not a sales pitch. This is may be your first impression online and the conversation and dialogue begins with building a relationship first. The simple call to action is to engage and connect.

LinkedIn Thank You Video “Personalize your message”

You just connected now it is time to follow up and video is a great platform to visually connect and personalize your message. Provide value and share some beneficial information that will personally resonate with your new connection. Share insightful content from the connection’s perspective and offer to connect further. A thank you video shows that you care about the connection and you value the new online relationship. You made an effort to connect further.

LinkedIn Status Update Videos

You are now connected online and the conversation begins. Why not inquire about updates from your connection via video or share relevant video content. This content can be your own original video content or other newsworthy sources. Be a content curator and trusted visual advisor. Show some interest in supporting and connecting further. The opportunity for business collaboration or partnerships may develop.

Ideas for Content Sharing Videos

  • Solution Videos: Answer a question or solve a problem
  • Share video testimonials and case studies in your industry
  • Share how-to-videos, Educational Videos
  • Share Video Chats, Google Hangouts, Webinars
  • Share Speaker Videos Industry Experts
  • Share Live Streaming Event Videos

The simple fact is relationships in business take time to grow and materialize. Leveraging Video can help humanize and nurture the online relationship. Online networking is a place where conversation starts and does not have to end there. The next best thing to being there is video and utilizing social networking sites like LinkedIn can help.

 

Let’s connect and collaborate through LinkedIn and Video.

In Lehman’s Terms “Video Collaboration Socially”

 

NewConnectionLI

 

SMARKETING Concept Social Selling Today

Are your sales and marketing departments on the same page working together to grow business, increase revenue and expand market share? In this video series, Barb Giamanco and I look at the concept of SMARKETING and it’s impact of Social Selling Today.  

A simple video status update  in Lehman’s Terms with the voice of reason Barb Giamanco.  Here is the link to Barb’s original post Social Selling Today which is featured on Top Sales World.

Social Selling Today   Top Sales World

 

QUESTIONS TO CONSIDER

Social Selling is not a new concept but is it being utilized as a best practice?

Has your business adopted or embraced a Social Selling Strategy?

Are Marketing and Sales collaborating for the common goal to deliver customer value and grow business revenue?

What are your thoughts on Social Selling Today?

SCS Smarketing

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Social Centered Selling Moments Video Series with Barb Giamanco and Video Ambassador Doug Lehman, discussing Sales, Social Selling, social media and training best practices.

Try a video – Get the Sales Meeting and Get the Job

Try A Video Get the Sales Meeting and Get the Job

Let’s face it people are busy today and their time is limited. Sales Managers get numerous emails and calls daily. How can you get through all the noise? First thing is you must deliver value and a compelling reason for a call back. A couple of years ago, I used a short video to get a sales meeting which lead to closing an eight month contract

My Social Selling Video Business Case Study.

Panelist Feedback Social Selling with Sharks Webinar Doug Lehman Story

Why not try a video call to engage your targeted customer.

In Lehman’s Terms, here are some quick video content tips for doing an effective short video clip.

1)      Define and set goals for the video call.  Are you making an introduction, showcasing a product or service, offering a visual testimonial or answering a question?

2)      Deliver and share value to your audience. Solve a problem or solution.

3)      Keep it short and have a set call to action

4)      Follow up.

I just created a new video to market my own services.  I know it’s a Shameless self-promotion video but I tried to stick to my own guidelines and tips.  Please let me know your thoughts on using a short video to engage your sales target audience.

 

Video goals and guidelines

  • Target Audience: Sales Trainers, Hiring Managers looking for sales personnel and trainers
  • Call to Action: Get a meeting, drive them to my website in this case my Visual CV.

 

 

Leveraging Video for Business and Sales – How I Started

Video is a powerful platform for business and when used with sales and social correctly, the results can be tremendous. Today, I want to share with you my video business journey.

A few years ago, I launched my own business as a salesman for hire, a brand ambassador that is passionate about customer engagement and sales training. At that time, the economy and job market was challenging but I desired to leverage all my work experience and transferable skills to start something new.

Now I have always been passionate about learning new technologies when it comes to marketing and sales. The rise of Social Media and social selling was in sync with my own business personal development plan.

One day I added a video to my website and my journey into video production and leveraging social selling video began. It would only be fitting to continue this story in Video. “Watch the Videos”

 

My Video Business Story Why I do Social Selling Video

In Lehman’s Terms, I learned the following about Video Marketing for Sales Performance.

  • Video Expedite The Sales Process
  • Video Builds Brand Awareness
  • Video Improves Customer Engagement
  • Using Social amplifies your Video Marketing Strategy.

Video Production can be simple, productive, fun and cost effective with numerous benefits. That is my story and I am sticking to it.

Why I do Social Selling Video

New Video Client Portfolio, Slideshare with Video meets social proof.

Video is a powerful tool and when leveraged with social networking sites  it amplifies your brand VISUALLY through digital social proof.  Effective visual presentations can inspire emotion, engagement and calls to action.

The next time you do a visual presentation make a strong effort to leverage social networking sites to promote and engage the conversation.  You will be surprised by the results.

In this case,  I used my blog, LinkedIn, Facebook, Twitter, Google Plus etc to distribute content but my main platform was SLIDESHARE and Video.

In Lehman’s Terms  Be Visible use Video,  Leverage Social

Be  a digital storyteller with video.

 

If you’re Sales Professional, Author, Speaker, Trainer, Small Businessss Owner, Entrepreneur, Athlete,  Let’s talk about video to create that social experience
  • Improve Customer Engagement
  • Build Brand Awareness
  • Generate More Sales

Video Training Series: Top Sales Performers what skills make them excel in sales

Here is my latest video training web series.  We look at skills and qualities that top sales performers use to excel in sales.  As a new contributor to TOP SALES WORLD, I thought it would only be fitting to have a video blog series on Top Sales Performer Skills.  I am very honored to be a contributor to Top Sales World and  I look forward reading and sharing more information from this distinguished group of sales professionals.

There are seven short video clips in this video series.  We look at topics like referral selling, creating customer value, adjusting your presentation style, leveraging social and personal development training. The entire video series is 13 minutes long.

VIDEO PLAYLIST Top Sales Performer Skills That Make Them Excel In Sales

Top Sales Performer Skills Introduction Video Series (1/7)

Top Sales Performer Skills – Adjusting Presentation Style (2/7)

Top Sales Performer Skills – Active Listening Creating Value (3/7)

Top Sales Performer Skills – Personal Development Training (4/7)

Top Sales Performer Skills – Network Referral Selling (5/7)

Top Sales Performer Skills – Leveraging Social Selling (6/7) Social Selling

Top Sales Performer Skills Video Training Series Recap (7/7)

Video Event Recap Friendly Human Turns 5 at Atlanta Tech Village

As a video blogger, producer  and video talk host,  I am always looking for knowledge and insight on video.  Atlanta Tech Village does a great job hosting events.  I thought this would be  a great opportunity to network with the Team from  Friendly Human.  Friendly Human  is a video Production and Video Hosting Platform Company here in Atlanta.

Here is my video event recap on Friendly Human Celebrating their 5th year and new studio at Atlanta Tech Village

In Lehman’s Terms 

* Great event, free food and drink.  Glad to see the studio set up.

* I shot this video on my cell phone.  This is my first video blogging  production on The Samsung Galaxy S5

 

Mobile Video Production

Video Recap Atlanta Tech Village

Video Recap How to use your Blog to Grow Business 98toGo Roam

I am fan of lunch and learn workshops. Who doesn’t like lunch and learning content, especially when it come to practical knowledge like growing your business.  Roam Atlanta is an innovative workplace offering a number of  services for its members and the general public.  I was fortunate to attend a lunch lesson on the topic of “How To Use Your Blog To Grow Your Business”.

This was a great event hosted by Roam Atlanta and the team from 98toGO. I encourage you to checkout the Blog Post on Roam’s website titled How to Use your Blog to Grow Your Business and 98toGO.  You can also access the slideshow presentation here Click HERE to access the entire slideshow presentation!

Here is my video recap of this event.

 

Video Recap Blogging Tips to Grow Your Business

 

Roam Atlanta is an innovative workplace that offers a great service for their business members to network, connect, collectively to grow business.

WorkRoam

 

 

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Social Centered Selling Moments Video Series

The last two months, I have been fortunate to team up with my friend and colleague Barb Giamanco on a video series called Social Centered Selling Moments. We discuss social selling and sales training best practices. I break it down in Lehman’s Terms and Barb is the voice of reason.

I had a great time producing this video series with Barb. It is always fun to connect, collaborate and close video projects.  I hope you enjoy the first video series. We have more videos in production so stay tuned.  The first four videos take a look at the impact of social selling, sales development training and ways to deliver insightful sales presentations.

 

Video Playlist “Social Centered Selling Moments”

Video Playlist “Social Centered Selling Moments”

Telling Is Not Selling

Social Selling Traits

 

 

 

 

 

 

Let’s Put The Social In Your Video Improve Customer Engagement, Build Brand Awareness and Generate More Sales.

 

 

Sell More Make Personal Sales Development Training a Priority Social Selling TV

Sell More Make Personal Sales Development Training a Priority a new episode for Social Selling TV.

What do today’s savvy sales representatives do to excel in sales?  They value ongoing sales training and personal development as part of their sales process.  They make it a priority to learn above and beyond typical standard level of corporate sales training.  They understand what it takes to bring insightful information to their prospects creating a competitive advantage.


I am making the assumption that you already know your product features and service benefits.  The second assumption is you that have a clear understanding of prospecting and selling to correct target audience.  Sales superstars take personal responsibility and accountability to self train.  They are not waiting on corporate training programs or the marketing department to provide knowledge base training material. They are motivated and committed to learning.

At the end of the day you are accountable for your sales goals and quota.  Spend time to self train delivering customer value that resonates with today’s buyer.  This process starts with research and education positioning yourself as an expert and trusted advisor.

 

 

 

Will Implementing A Social Selling Program Convert More Sales “It Depends”

Will a Social Selling Program strategy guarantee you more qualified buyers, prospects thus increasing more sales and generating more revenue. The simple answer is it depends?

Sure social selling is an effective strategy that can generate more leads and build brand awareness but at the end of day, the sales process begins and ends with the salesperson’s skill set. Does the salesperson have the communication and management skills to get appointments, qualify leads and close deals?

 

Video Does Implementing Social Selling Program Increase Sales Social Selling TV

As an added bonus, I would like to share with you another video I did with Barb Giamanco, Social Selling Leader, friend and colleague. We discuss Implementing Social Selling further in the Social Centered Selling Moment of the day. Stay tuned for more video blog episodes of Social Selling TV and The Social Centered Selling Moment.

The Power of Visual Storytelling Video Review Social Selling TV

Social Selling TV spotlights “The Power of Visual Storytelling: How to Use Visuals, Videos and Social Media to Market Your Brand.

This is a great read on the topic of visual marketing. It is only fitting that a video review tells the story of this epic book by Ekaterina Walter and Jessica Gioglio. A tremendous resource for today’s business storytellers leveraging visual marketing that will resonate with their target audience. An awesome book full of stats, tips and strategic guidelines to be an effective visual storyteller.

Power of Visual Storytelling Social Selling TV Review 

 

 

You can watch my review for Amazon here.

 Powerful Book Visually Great Resource!

 

visPower

Amazon Book Review

 

 

 

 

 

 

 

 

Amazon Video Book Review Link

Social Selling Video 101 Video Marketing for Social Sellers Introduction

Social Selling Video 101  Social Selling Video Overview Made Simple

“Video Marketing for Social Sellers”

Video Marketing for Social Sellers

 

 

 

 

 

 

http://vimeo.com/channels/socialvideotips

 

 

One Google Plus Account One YouTube Channel Multiple Playlists

The Value of a Video Playlist and using one Google Plus Account. Let’s connect.  Using video playlists is a great way to organize all your video content across multiple video channels. Welcome to my New YouTube Video Channel.  Let’s connect via YouTube and Google Plus.

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subsribeNewYoutubeGoogle Plus2

 

 

 

 

 

 

https://www.google.com/+douglehman

Doug Lehman Video Trailer YouTube Google Plus. One Man Hype Machine Video Trailer for YouTube Channel

Video training with Brand Ambassador Doug Lehman, Atlanta Business Video.

http://www.douglehman.com

CONNECT WITH ME

Facebook Page http://www.facebook.com/douglehmanterms
Twitter http://twitter.com/douglehman
Pinterest http://pinterest.com/douglehman/
YouTube Channel http://www.youtube.com/onemanhypemachine

Five categories for effective social sellers “Social Selling TV”

In this episode of Social Selling TV we look at five categories for effective social sellers and top sales performers.  This video will looks at Sales Personality Traits, Departmental Mindset, Self Sales Development, Referral Selling and leveraging Social in the Sales Process.

 

Creating Effective Client Video Testimonials “Video Case Studies”

People buy from people that like know and trust.  Companies look for referrals and recommendations to conduct business.  Video is high leveraged content for storytelling information.  If done correctly, video can be powerful platform for testimonials.

In Lehman’s Terms here are my steps for conducting effective video testimonials that resonate with your audience and future customers.

 

Doing Effective Video Testimonials Social Selling TV 

Think of your client video testimonial as video case study showcasing your client’s perspective and journey acquiring and using your product, service or solution.

1) Have the client identify their pain points, challenges, issues prior to using your solution.

2) Have the client tell and show the impact of your solution,  share the value and benefits that your solution provided.  Your are positioning the client as brand advocates which are educating future customers.  Share the results and cross promote.

3) Have the client share some statistical quantitative information data and facts that support using your service or product.  This will help validate your solution.

 

Social Selling Video Made with Simple Technology

This month I had the pleasure of being interviewed by Jeff Simmons.  Jeff writes a dynamic blog on the topics of Social Selling, Content Marketing  and B2B Sales.  Jeff shares his own insight and interviews a number of subject matter experts in business today.

His site http://www.b2bmarketingportal.com/ brings a lot of value.   It is content curation at its best on the mastermind level.

Jeff thanks for the write up.

Social Selling Video Made Simple

Jeff Simmons Article


Social Selling Videos Made Simple Introduction

Camera Ready The Presentation Side of Video Ebook Manoush Zomorodi

Camera Ready the presentation side of Video by Manoush Zomorodi is an excellent resource for improving your video presentation style on camera.  I highly recommend checking out Camera Ready Ebook and video superstar Manoush Zomorodi.  There are tons of tips and takeaways from this book.

 

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