Archives for July 2014

My Rant No Excuses Use mobile video in Sales – Social Selling Video Flashback

Almost two years ago, I made a video post on why you should be implementing mobile video as part of your sales process.  I was passionate back then on this topic. The message remains the same; video is a powerful tool when leveraged correctly. I think it is a good time to revisit the benefits of mobile video for sales presentations adding clarity to expedite the sales cycle.

The is my second Video Rant post, yet another wake up call (Call To Action) on why you should be using video as part of your sales process.  My first video rant flashback was titled My Rant Why Use Web Video for Sales Engagement Online Social Selling.

Mobile video has so many benefits for sales and marketing departments to engage customers.  It’s 2014, no more excuses or myths, video should be a part of the presentation process says the fired up shouting man in this video.

 

The Sales Rant, Why Mobile for Sales Video Social Selling TV Flashback

In Lehman’s Terms this reproduced video looks at the following:

  • Why video provides more clarity and less speculation
  • Video can help expedite the sales cycle
  • The Benefits of Mobile Video on your Mobile Devices
  • Video Production Excuses, I don’t look good on camera etc.
  • Myths of Video Production, Video Cost too much to produce today?

Image 23MythsMan

 

 

My Rant! Why Use Web Video for Sales Engagement Online Social Selling Video Flashback

Almost two years ago, I made a video post on why you should be implementing video on the web. I was passionate back then on this topic. The message remains the same; video is a powerful tool when leveraged correctly. I think it is a good time to revisit the benefits of online video.

My Video Rant a simple wake up call (Call to Action) on why you should be using video. If your sales organization is not leveraging video, they might be missing an opportunity to engage customers and prospects. Now watch the damn video says the angry passionate hand waving shouting man.

 

The Rant Why Web Sales Video Social Selling TV Flashback

In Lehman’s Terms this reproduced video looks at the following:

  • Why video is more compelling than simple text
  • The mindset of today’s online viewer “browsers and seekers”
  • Using to Video to expedite the sales cycle
  • Video Statistics on the impact of video

2014-07-20 11 37 30 2014-07-20 11 37 45

Business Video Testimonials Tips for customer engagement and sales

Business Video Testimonials for customer engagement and sales

What makes an effective business video testimonial?  The first thing is become a digital storyteller leveraging video.  Visual social proof is powerful.  Businesses today are made on recommendations and referrals.  It helps the sales process.  So what context should be in a testimonial video?

The video testimonial needs to real and authentic to have any credibility. Real users of your product and services can speak volumes.  The power of network referrals.

A business testimonial that resonates with customers includes the following

1)      Case Study Format with visual social proof

2)      Share the Customer‘s journey prior to using your product of service.

3)      Solve a problem or provide a solution. What is the positive impact of doing business with your organization?

4)      Validate the outcome with facts, numbers  and statistical information

5)      Show and tell the value

6)      Have your customer tell your story as brand advocates.

 

Leveraging Video for Business and Sales – How I Started

Video is a powerful platform for business and when used with sales and social correctly, the results can be tremendous. Today, I want to share with you my video business journey.

A few years ago, I launched my own business as a salesman for hire, a brand ambassador that is passionate about customer engagement and sales training. At that time, the economy and job market was challenging but I desired to leverage all my work experience and transferable skills to start something new.

Now I have always been passionate about learning new technologies when it comes to marketing and sales. The rise of Social Media and social selling was in sync with my own business personal development plan.

One day I added a video to my website and my journey into video production and leveraging social selling video began. It would only be fitting to continue this story in Video. “Watch the Videos”

 

My Video Business Story Why I do Social Selling Video

In Lehman’s Terms, I learned the following about Video Marketing for Sales Performance.

  • Video Expedite The Sales Process
  • Video Builds Brand Awareness
  • Video Improves Customer Engagement
  • Using Social amplifies your Video Marketing Strategy.

Video Production can be simple, productive, fun and cost effective with numerous benefits. That is my story and I am sticking to it.

Why I do Social Selling Video

New Video Client Portfolio, Slideshare with Video meets social proof.

Video is a powerful tool and when leveraged with social networking sites  it amplifies your brand VISUALLY through digital social proof.  Effective visual presentations can inspire emotion, engagement and calls to action.

The next time you do a visual presentation make a strong effort to leverage social networking sites to promote and engage the conversation.  You will be surprised by the results.

In this case,  I used my blog, LinkedIn, Facebook, Twitter, Google Plus etc to distribute content but my main platform was SLIDESHARE and Video.

In Lehman’s Terms  Be Visible use Video,  Leverage Social

Be  a digital storyteller with video.

 

If you’re Sales Professional, Author, Speaker, Trainer, Small Businessss Owner, Entrepreneur, Athlete,  Let’s talk about video to create that social experience
  • Improve Customer Engagement
  • Build Brand Awareness
  • Generate More Sales

Video Training Series: Top Sales Performers what skills make them excel in sales

Here is my latest video training web series.  We look at skills and qualities that top sales performers use to excel in sales.  As a new contributor to TOP SALES WORLD, I thought it would only be fitting to have a video blog series on Top Sales Performer Skills.  I am very honored to be a contributor to Top Sales World and  I look forward reading and sharing more information from this distinguished group of sales professionals.

There are seven short video clips in this video series.  We look at topics like referral selling, creating customer value, adjusting your presentation style, leveraging social and personal development training. The entire video series is 13 minutes long.

VIDEO PLAYLIST Top Sales Performer Skills That Make Them Excel In Sales

Top Sales Performer Skills Introduction Video Series (1/7)

Top Sales Performer Skills – Adjusting Presentation Style (2/7)

Top Sales Performer Skills – Active Listening Creating Value (3/7)

Top Sales Performer Skills – Personal Development Training (4/7)

Top Sales Performer Skills – Network Referral Selling (5/7)

Top Sales Performer Skills – Leveraging Social Selling (6/7) Social Selling

Top Sales Performer Skills Video Training Series Recap (7/7)

Video Event Recap Friendly Human Turns 5 at Atlanta Tech Village

As a video blogger, producer  and video talk host,  I am always looking for knowledge and insight on video.  Atlanta Tech Village does a great job hosting events.  I thought this would be  a great opportunity to network with the Team from  Friendly Human.  Friendly Human  is a video Production and Video Hosting Platform Company here in Atlanta.

Here is my video event recap on Friendly Human Celebrating their 5th year and new studio at Atlanta Tech Village

In Lehman’s Terms 

* Great event, free food and drink.  Glad to see the studio set up.

* I shot this video on my cell phone.  This is my first video blogging  production on The Samsung Galaxy S5

 

Mobile Video Production

Video Recap Atlanta Tech Village

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